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The Epic Untold Story of Nike's Two Hour Marathon Attempt | WIRED
Nike on how setting an 'audacious goal' helped the brand work differently
Nike's Breaking2 marathon attempt sets a new fastest marathon but missed two hours by 25 seconds | WIRED UK
Nike on how setting an 'audacious goal' helped the brand work differently
Nike #Breaking2 The Innovation - YouTube
3 Business Lessons from NIKE Breaking2: 2) Marketing & Communication
The Epic Untold Story of Nike's Two Hour Marathon Attempt | WIRED
Nike's Breaking2 – Marketing Stunt Or Sporting History? Only Time Will Tell | The Drum
News - W124° | Exploring Human Limits
Nike - IC Group
Athletes wear custom-engineered Nike trainers in attempt to break two-hour marathon barrier
Breaking2. Nike UK
STREAM: Nike's Breaking2 sub-two-hour marathon attempt - Canadian Running Magazine
An Exclusive, Behind-the-Scenes Look at How Nike Is Trying to Break the 2-Hour Marathon Barrier | Runner's World
Nike's Quest to Beat the Two-Hour Marathon Comes Up Oh So Short | WIRED
Nike's Unreleased BREAKING2 Shoe Made For Eliud Kipchoge Appears On eBay - SneakerNews.com
National Geographic on X: "We're excited to share that National Geographic Partners has won its first ever Gold Cannes Lion for "Breaking2," a branded content documentary created in partnership with Nike. Take
When Targeted Marketing Pushes the Boundaries : Nike's "Breaking2" Campaign